The Excitement of the Guardian Affiliate Marketing Workshop!

On Friday, 25 April 2025, Guardian Social Committee in collaboration with Paragon successfully held
Guardian Affiliate Marketing Workshop which took place at Ballroom Lt. 5 from 1:00 pm to 5:00 pm. This
workshop was aimed at providing insights to DFI Nusantara colleagues regarding additional income
opportunities through affiliate features available in various marketplaces.

Through this activity, participants gained an understanding of the basics of affiliate marketing, strategies for creating promotional content, and tips for making content more attractive and persuasive. They also directly practised creating content and sharing it on their respective social media as an implementation exercise.

Following this, the Own Brand Shopee Affiliate Challenge was launched, where participants were invited
to promote Guardian Soft & Moist Shower Cream and Guardian Refreshing Shower products through
content on social media. Six participants with the most affiliate clicks by the end of May will receive
attractive shopping vouchers.

This workshop was a positive first step in introducing new methods to increase earning potential in the
digital era, while encouraging an innovative spirit among DFI colleagues. With the high enthusiasm of the participants, this event is expected to open up more opportunities and inspiration in the world of digital marketing.